20 Salesforce influencers you need to follow in 2025

The Salesforce ecosystem is full of enthusiastic experts who are keen to share their knowledge and experience with their fellow SFDC professionals and users.

This generous community is an invaluable resource for anyone looking to learn more about Salesforce products, help their organization use the platform more effectively, build skills, or advance their careers.

Best of all, this troupe of smart, passionate people willing to share their know-how, create useful content, and help others stay up-to-date is growing constantly.

Here are some top Salesforce influencers (who’ve also just joined the ranks of official Salesforce MVPs) you can follow right now to start boosting your Salesforce acumen.

Emma Keeling

LinkedIn | X | Blog

Emma is a Salesforce Consultant with almost a decade of experience and 14 Salesforce certifications. An advocate for Salesforce in non-profits, she is the leader of the Salesforce Nonprofit User Group UK, where she helps raise awareness of how Salesforce can help charitable organizations do more through fundraising, programming, and grant-making.

Hiroki Iida

LinkedIn | X | Blog

Hiroki holds the highly sought-after (and tough to attain) title of Salesforce Certified Technical Architect (CTA), placing him among the community’s highest achievers and most technically adept experts. Holding 20 certifications and Trailhead Ranger status ten times over, Hiroki currently works as an Architect at JSOL Corporation and is a regular speaker at events like the Salesforce Architects Meetup Osaka.

Jyothsna Bitra

LinkedIn | YouTube

Jyothsna Bitra(JB) is a well-known speaker on the Salesforce event circuit, bringing her Salesforce Marketing Cloud expertise to audiences around the world. A 25x Certified Application Architect, she’s also a Salesforce MVP, Marketing Champion, a Salesforce Global Bootcamp Group Leader. She is also the co-founder of Bharat Dreamin, MC² and MCLearningCamp. With a passion to educate and empower trailblazers, she runs several bootcamps related to Marketing Cloud, Data Cloud, Agentforce etc.

Kate Lessard

LinkedIn |X

A passionate advocate for all things Salesforce Administration, Kate’s career journey from a Salesforce user at a non-profit to Lead Admin Evangelist at Salesforce itself is enough to inspire any budding SFDC pro. A go-to expert for Salesforce Admins, Kate uses her knowledge (and 18 certifications!) to help others get the most out of the platform through her informative blogs, posts, and YouTube videos.

Kathy Waterworth

LinkedIn | X

Kathy is a Salesforce-certified AI specialist, OmniStudio Consultant, and Data Cloud Consultant with 21 certifications to her name. Currently working as a Virtual System Administrator in the non-profit industry, Kathy uses her expertise to provide these organizations with admin solutions. A 15x certified Application Architect, Kathy gives back to the community by leading user groups and Salesforce Saturday events, and supporting other women interested in Salesforce careers through her role as a RAD Women Coach.

Kuldeep Sharma

LinkedIn | X

Kuldeep has built a reputation as a stellar marketing expert in the Salesforce space. A trailblazer, group leader, mentor, and experienced Marketing Cloud Consultant, he’s also a specialist in net-zero cloud; a crucial area as we collectively fight against climate change. His appearances at events, webinars, user groups, and podcasts are helping guide Salesforce users and professionals alike to better their marketing practices and further their Salesforce Marketing Cloud careers.

Mauricio Alexandre Silva

LinkedIn |X | Blog

Mauricio is a major advocate for the transformative power of Trailhead. As a 22-time Salesforce certification holder, Trailhead mentor, Trailblazer community leader, Trailhead SME, and Trailhead credential ambassador, there’s arguably nobody better suited to help people build their Salesforce skills through the innovative learning platform. A Salesforce Architect himself, Mauricio understands the importance of developing new skills and keeping knowledge up to date, and is dedicated to supporting others on their learning journey through Trailhead. .

Melissa Shepard

LinkedIn | X | Blog

A 37x certified Salesforce architecture wizard and Salesforce Certified Technical Architect (CTA), Melissa has been working with the platform for almost 20 years. Not content with starting her own consulting firm and becoming a certified Salesforce Partner, Melissa also founded ScaleUp Archs, a non-profit dedicated to helping underrepresented groups become Salesforce Architects. Committed to helping others achieve coveted CTA status, she's even set up an online study group where Trailblazers can learn together, share tips, and ask for advice.

Naoko Eiki

X

System Engineer Naoko has heaps of experience in Salesforce's technical aspects and strategic implementation considerations. She loves to share her knowledge through events like Japan Dreamin’, which she helps to organize, and is also involved in community groups like Women in Tech Japan.

Łukasz Bujło

LinkedIn | Blog

Despite being a Salesforce Senior Business Architect at Capgemini, Łukasz makes plenty of time to share his Salesforce expertise with the community, drive impactful community initiatives, and use digital transformation to help non-profits achieve their goals. A Salesforce Trailhead Community Group Leader, Łukasz is a regular speaker at events, blogger, and founder of Coffee and Force, a web portal and vlogging series for Polish Salesforce pros.

Neha Nagori

LinkedIn | X | Blog

Neha is a Salesforce Architect with more than ten years of experience. She started in testing and worked her way up to a position as a Salesforce Certified Technical Architect (and picked up 17 certifications along the way). Using her exceptional knack for designing and deploying advanced Salesforce solutions, Neha has become a leading voice in Salesforce architecture, appearing at events and in YouTube videos to talk about her experience.

Steve Simpson

LinkedIn | X | Blog

A Salesforce Certified Technical Architect with a passion for teaching, Steve is dedicated not only to architecting scalable Salesforce solutions, but also helping others learn how to do the same. Steve is a Certified Instructor for the Trailhead Architect Program, where he leads Pyramid courses, bootcamps, and architect workshops. With 31 Salesforce certifications of his own and almost 20 years of experience, there are few better to learn from if you’re a burgeoning Salesforce Architect.

Thiriyambaga Sarma Sothinathan

LinkedIn | Blog

Thiriyambaga is an eight-time certified Salesforce Developer who regularly speaks at Salesforce events, covering topics like working with Apex. He works hard to support Salesforce professionals in his local Jaffna region of Sri Lanka, where he leads the Salesforce Developers' Group and the MuleSoft Group. Thiriyambaga is also the co-founder of Yarl Salesforce Ohana and Yarl Dreamin’, which give professionals a space to connect and learn from one another’s experiences.

Tony Kirumba

LinkedIn | Blog

A Salesforce Consultant and Developer, Tony uses his experience to help businesses increase revenue, work smarter, and better manage their data using Salesforce. He specializes in bridging the gap between off-the-shelf solutions and customized Salesforce instances that help organizations meet unique needs—and he shares this priceless experience with others through panels, podcast appearances, and helping behind the scenes at the Boston Salesforce Developer Group.​

Yumi Ibrahimzade

LinkedIn | Blog

From humble beginnings as an “accidental admin” to a thriving career as a Salesforce Solution Architect with 37 Salesforce certifications, Yumi has amassed a ton of invaluable experience with the platform. Yumi’s mission to help others brush up their skills and stay on top of Salesforce developments led him to found Salesforce Time, a website packed with useful insights and advice on streamlining workflows and automating processes.

Christine Priester

LinkedIn | Blog

Christine’s journey to Salesforce success is nothing short of awe-inspiring. Overcoming adversity to become a Salesforce Certified Advanced Administrator (SCAA), Christine is dedicated to supporting others by offering mentoring and career coaching to those looking to build a career in Salesforce. The founder of GEMs in Tech, a community that empowers women of color to thrive in the industry, she’s also a career coach at the Women’s Empowerment Institute and a Salesforce instructor at Tech Forward.

Amit Chaudhary

LinkedIn | X | Blog

Having started working with Salesforce in 2010, Amit is a seasoned Salesforce Application and System Architect with 17 certifications earned to date. He is best known in the Salesforce community as the founder of Apex Hours, a website and learning portal where he’s posted nearly 500 articles over the past few years. The site hosts free community-led learning content, courses, and events where everyone in the Salesforce world can come together and learn new things.

Frédérique Mounier

X | LinkedIn

An upskilling superstar, Frédérique’s Salesforce journey took her from stay-at-home parent to 12x certified Solution Architect and All-Star Ranger. Today, she works as Salesforce Solution Architect at The Adecco Group, leads the Lyon Salesforce Women in Tech community group, co-organizes Lyon Salesforce Saturdays, and mentors other professionals looking to reskill in Salesforce.

Jenh Vo

LinkedIn | X | Blog

Throughout her long career in Salesforce, Jenh has not only built impressive skills in the admin and development spheres, but also been involved with countless community initiatives that support those working in the Salesforce space. From Women in Tech and Salesforce Saturdays to the Li'l Trailblazers Book Club and RAD Women, Jenh has shown up across the ecosystem to help others learn skills, grow their careers, and even foster a love of reading in their children. A regular keynote speaker at Salesforce events, Jenh has also appeared on the Women in Tech podcast.

Katka Vokrinkova

LinkedIn | X

Katka is a nine-time certified Salesforce Designer and an expert in the use of Salesforce across the manufacturing and automotive industries. A great follow for anyone interested in UX, design-led experiences, and user-centric solutions, Katka’s experience has made her a popular speaker on the event circuit, as well as a vlogger and author.

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